Khumbulani Mpofu
2 min readJun 20, 2020

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You have to be solving a problem.

They will teach you a lot of things in business school, but much of business revolves around this. Getting product and squeezing yourself into a supply chain and working on margin, once you get into a market. Its just that.

Everything about business is just this, buy and sell. Even banking is just this simple concept, buy money cheaply and sell it at a higher price. This is how the world works 😩

When you strip out all the complexities that we build to obsfucate the nature of our business, what remains is this simple and basic truth.

And product = service = solution. You have to be solving a problem regardless of tangible/intangible. At the end you arrive at a solution to a wicked problem. So its bartering either way.

Not tricky at all. The key is to find your niche. Find a problem that you feel deeply about. For me electricity is a deep and wicked problem and I cant understand why it remains a problem for Africa still. And that’s the problem Im committing my lifetime to assist in solving.

It makes no sense that this continent is endowed with so much of resources, including the sun, yet we remain so poor. Its disgusting.

I also care deeply about connectivity. We are now swayed by Covid-19 and we forget that this time last year we were singing about the 4th Industrial Revolution. Yet, we have now been given a reset and an opportunity to catchup while all of the world is readjusting to a new normal.

I am deeply fascinated by the work that Liquid Telecom and Econet Wireless are doing on the continent. And that conglomerate is going to take the continent to a whole new world. And that inspires me.

This is that time when we should pick up and start attacking the crises that have held us back for so long. Politicians dont have the answers. And they are likely old and degenerate, across the continent.

Noone is going to do it for us. We cant wait for aid and keep on putting out begging bowls. Everyone has their own problems. Trump doesnt care. Neither does Boris.

Its up to us, ladies and gentlemen.

What problem are you going to solve?

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